NBCUniversal

Brand Marketing Lead Producer | Dallas, TX. | Aug. 2023 to Present

• Lead and collaborated with the marketing creative team of producers, designers, artists and photographers with a strong focus on brand integration for digital platforms, OTT, Fast Channels, social media and linear television. As the creative lead, I oversaw all aspects of production including scriptwriting, scheduling, budgeting, filming, editing, brand design & more.

Lead Promotions Producer  | Dallas, TX. | Jan 2020 – 2023

• • Created, produced and executed, result driven, promotional campaigns that include copywriting, producing, editing photography, and design that were specifically tailored to grow a digital and broadcast audience. These include marketing events, contests, sweepstakes, grassroots campaigns, internal projects, commercial partnerships, and Brand design.
  • Coordinated and managed multiple ongoing promotional projects using project management software such as Asana. Preformed effective market research, assisted on recordings, and prepared all documents and permits for any video shoot.

Creative Services Producer & Editor | McAllen, TX | Nov. 2015 – Dec. 2019

• Strategized and produced full commercial production campaigns in conjunction with clients from start to finish that include copywriting, budgeting, shooting, lighting, editing, visual effects, graphic design, and brand design that generated an increase of over 50% business in some cases.
• Communicated with marketing managers to produce and implement full news image branding promotions to maximize news awareness, community development and participation accomplishing an Increased overall awareness in community events by 60%.

Languages

Fluent in English and Spanish

Software

Adobe Creative Cloud: Premiere Pro, After Effects, Photoshop, Illustrator, InDesign, Lightroom, Audition | Apple Final Cut Pro X, Color, Motion | Autodesk Maya | Microsoft Office | Asana | Search Engine Optimization (SEO) | HTLML, CSS, WordPress | Facebook Pages, Instagram, Twitter, YouTube | Extreme Reach | Comcast Ad Delivery

Relevant Skills

Marketing, Advertising, Editing, Color Grading, Creative collaboration, Audio Mixing, Digital Supply Chain, photography, copywriting, scriptwriting, communication, project management, budgeting, production management, graphic design, print design, logo design, typography, web design, supervising, workflow, promotion, press releases, out of home, billboards, digital, market research, Nielsen ratings, branding, content, marketing plan, strategy, media relations, clients management, television, broadcast, IT, technology

NBCUniversal

• 2016 NBCUniversal GEM (Going the Extra Mile) Award
• 2018 NBCUniversal GEM (Going the Extra Mile) Award
• 2019 Emmy Awards – Lone Star – Outstanding Achievement in PSA – Producer/Editor
• 2021 Emmy Awards – Lone Star – Outstanding Achievement in a Magazine Program – Producer/Editor
• 2023 NBCUniversal GEM (Going the Extra Mile) Award
• 2023 Emmy Awards – Lone Star – Outstanding Achievement in a Magazine Program – Producer/Editor
• 2024 NBCUniversal GEM (Going the Extra Mile) Award

The University of Texas at Austin 2013

• Bachelor of Science in Radio-Television-Film Production
• Moody College of Communications
• McCombs Business Foundations
• Advertising and Marketing